Let Us Be Crystal Clear
Mezzo Labs is a web analytics agency. We analyse digital marketing data. We love it, and we’re pretty darn good at it too. We use data to help you make smarter decisions. We cut through the noise and present those gems of information that are most valuable to you. We help you define and measure success in your digital channel so you can stop doing marketing that doesn’t work, and start doing more stuff that does. We also put you in the powerful position of understanding how your customers are thinking and acting online. Priceless.
We are experts in Adobe Analytics, Webtrends Infinity, Google Analytics and a host of specialist tools.
A/B TESTING ON BLACK FRIDAY
Chris Wallis, Senior Optimisation Executive at Mezzo Labs explores the benefits and risks of testing during peak promotional periods.
Black Friday is fast approaching, bringing with it great opportunities for vendors great and small to test and optimise online. But it’s not all plain sailing.Find out more
- 09 Jun 2017